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6 Must-Read Newsletters for Go-to-Market and PLG Leaders

Usha Vadapalli
September 13, 2024

Whether you're a seasoned go-to-market (GTM) specialist or transitioning to a product-led approach, the right newsletters can provide the edge you need. From cutting-edge tactics to expert analysis, these must-reads offer a goldmine of actionable insights, success stories, and new frameworks that will keep you on top of the GTM game. Subscribe today and elevate your approach!

Here are six essential newsletters for GTM and PLG leaders:

PLGTM Insider

If you’re looking for the latest insights, strategies, and expert takes on product-led growth, PLGTM Insider is your go-to. Curated by the team behind the PLGTM Summit, this newsletter delivers a steady stream of research, how-tos, and real-world success stories. From the latest in user onboarding to practical product-led initiatives, PLGTM Insider equips you with the inspiration you need to drive growth.

GTM Partners: GTMonday

GTM Partners’ GTMonday focuses on aligning sales, marketing, customer success, and RevOps under one unified go-to-market strategy. Each issue is packed with insights, exclusive research, and implementable frameworks designed to help your teams align and scale.  If you're aiming to streamline your GTM efforts or scale operations, GTMonday offers the tools and strategies to help you succeed.

Product-Led GTM

Industry expert Dave Boyce gives us a thorough breakdown of the evolving world of product-led growth in his newsletter, Product-Led GTM. Combining personal anecdotes with professional analysis, Dave offers a thought-provoking take on the challenges and rewards of building successful PLG organizations. It’s a great resource for those seeking a balance of inspiration and actionable advice.

The GTM Newsletter

The GTM Newsletter provides a mix of in-depth case studies, expert interviews, and practical guidance on all aspects of go-to-market strategy. From demand generation to revenue optimization, this newsletter covers a broad spectrum of GTM challenges. It’s perfect for GTM pros looking for deep insights that can be applied immediately.

Lenny's Newsletter

One of the most popular newsletters for product, growth, and startup advice, Lenny’s Newsletter by Lenny Rachitsky is a go-to resource for anyone interested in product-led growth or go-to-market strategy. With thoroughly explored growth tactics, product management, and lessons from top tech leaders, Lenny delivers practical insights that you can immediately apply to your GTM strategies. Plus, his subscriber base includes leaders from top-tier companies, making this a highly influential read.

Growth Unhinged

Growth Unhinged by Kyle Poyar offers a deep dive into the playbooks of the fastest-growing startups. Expect in-depth case studies on product-led growth (PLG), pricing strategies, and go-to-market tactics that drive enterprise success. As an operating partner at OpenView, Kyle brings expert insights into the strategies that fuel the fastest-growing startups. His weekly newsletter delivers deep-dive case studies, actionable advice on product-led growth (PLG), pricing strategies, and go-to-market approaches. It's the perfect read for anyone looking to understand the art and science of PLG.

Why You Should Subscribe

Each of these newsletters offers a unique lens into PLG and GTM, giving you the tactics, stories, and frameworks to stay competitive in today’s fast-moving market. Whether you're leading cross-functional teams, refining sales processes, or growing your product-led strategy, these resources will equip you to succeed.

We’re publishing the PLGTM Insider so you’ll have access to cutting-edge strategies and the expertise of industry leaders delivered straight to your inbox. Don't miss out—subscribe now!