The Best SaaS CMO Conferences and Events to Attend in 2025
As 2025 approaches, Chief Marketing Officers (CMOs) are gearing up for a year filled with opportunities after a period of widespread marketing budget cuts. The following conferences are designed to help CMOs sharpen their strategies, explore the latest marketing technologies, and connect with peers and industry leaders. Here are the must-attend events for CMOs looking to gain insights, drive growth, and lead their teams to success.
Forrester B2B Summit North America | Phoenix, AZ & Digital | March 31 – April 3, 2025
Forrester's B2B Summit North America is a leading event for CMOs in the B2B space. The summit covers vital topics like aligning marketing and sales priorities, leveraging AI for marketing success, and navigating the increasing demand for sustainability in marketing practices.
Why Attend: This summit offers unparalleled insights into the future of B2B marketing, making it essential for CMOs who want to stay ahead of emerging trends, particularly in AI and digital-first marketing strategies.
Pavilion CMO Summit 2025 | Atlanta, GA | April 17, 2025
The Pavilion CMO Summit is a highly anticipated event for top marketing executives looking to network with peers, gain exclusive insights, and discuss emerging trends. This summit provides high-level discussions, interactive workshops, and fireside chats on crucial topics like budget planning through benchmarking, measuring marketing ROI, and fostering stronger alignment between sales and marketing teams.
Why Attend: Pavilion’s CMO Summit is known for its high-quality networking and thought leadership. If you want to deepen your marketing strategy while connecting with other C-suite leaders, start planning to attend this event.
PLGTM Summit and MarketingOps.com Spring Fling 2025| San Francisco, CA | May 20, 2025
The two-day event, PLGTM Summit 2025, brings together over 600 marketing and growth leaders specifically focusing on the future of marketing in PLG companies. Attendees can expect expert takes on futuristic trends like AI in marketing, insights on product-led strategies, and innovative GTM approaches. The MarketingOps.com community will host its  Spring Fling event on the 21st. This event brings together marketing operations leaders to share insights, best practices, and more. This Summit offers an in-depth exploration of how top companies taking a product-led approach are succeeding in marketing and growth.
Why Attend: With an almost unheard of NPS score of 74 with 100% of attendees surveyed in the 2024 summit saying they would come again, PLGTM is a favorite. CMOs and senior marketing leaders will gain access to strategic insights, actionable frameworks, and real-world success stories, all while networking with top-tier experts and executives in the PLG space.
For CMOs looking to drive strategic growth, the Spring Fling provides critical insights into the latest in MarTech and operations. It’s a great opportunity to connect with MOps experts, learn about the latest advancements in the industry, best practices, and understand the operational side of scaling marketing efforts. Spring Fling’s emphasis on peer learning and networking makes it a perfect follow-up to the PLGTM Summit.
Bonus: PLGTM Summit has exclusive executive roundtables and networking opportunities.
Gartner Marketing Symposium/Xpo | Denver, CO | June 2 - 4, 2025
Gartner’s Marketing Symposium/Xpo is designed specifically for CMOs and senior marketing leaders to tackle today's most pressing challenges. Their 2024 event focused on how to lead marketing through disruption, drive digital transformation, and stay competitive in a fast-paced environment. Gartner’s renowned analysts presented insights into evolving customer expectations, new martech solutions, and strategic frameworks for CMOs.
Why Attend: Although the 2025 event details are not announced yet, based on their previous event, CMOs and marketing leaders can expect to explore advanced marketing technologies in depth.
MOps-Apalooza 2025 | Anaheim, CA | October 26 - 29, 2025
MOps-Apalooza is the premier event for Marketing Operations professionals, but it's not just for the ops team—it's a must-attend for CMOs looking to harness the power of data and technology. The event focuses on how marketing operations can drive strategic decisions, offering hands-on sessions, data-driven strategies, and peer-driven discussions. For CMOs, it's a chance to stay ahead of MarTech trends, and understand the nuances of aligning operational excellence with overall marketing goals.
Why Attend: With the increasing complexity of the MarTech landscape, CMOs must have a solid understanding of marketing operations to lead effectively. MOps-Apalooza provides a unique environment to gain insights on how to leverage automation and drive revenue growth. It's the ideal space to network with like-minded leaders and leave with actionable strategies that align operations with CMO-level objectives.
Calling All CMOs
2025 promises to be a dynamic year for CMOs, with conferences that will explore everything from product-led marketing and AI integration to B2B growth strategies and martech innovations. Whether you’re focused on aligning cross-functional teams or navigating disruption in the marketing landscape, these events will provide the tools, strategies, and connections to help you lead your marketing organization to new heights.
Hope to see you at the PLGTM Summit 2025 in San Francisco!
