Hightouch & Iterable Integration

Integration between Hightouch and Iterable opens up a world of possibilities for businesses seeking to streamline their marketing efforts and enhance customer engagement. Hightouch, a powerful data integration platform, seamlessly connects with Iterable, a leading customer engagement platform, to enable businesses to leverage their data and deliver personalized, targeted campaigns at scale. By combining the robust capabilities of Hightouch with the comprehensive features of Iterable, businesses can unlock the full potential of their customer data, drive meaningful interactions, and ultimately achieve remarkable marketing outcomes. Whether it's syncing customer data, automating workflows, or creating hyper-personalized campaigns, the integration between Hightouch and Iterable empowers businesses to take their marketing strategies to new heights.

Integration Guide: Hightouch to Iterable

This integration guide will walk you through the process of integrating Hightouch with Iterable, allowing you to leverage the power of Hightouch's data syncing capabilities to enrich your Iterable campaigns with personalized data. By following the steps outlined below, you will be able to seamlessly sync data from Hightouch to Iterable, ensuring that your marketing campaigns are highly targeted and personalized.

Step 1: Set up an Iterable Account

If you don't already have an Iterable account, sign up for one at https://iterable.com/. Once you have created an account, make sure you have the necessary permissions to manage integrations and access the API.

Step 2: Obtain API Keys

To integrate Hightouch with Iterable, you will need to obtain your Iterable API keys. These keys will allow Hightouch to authenticate and communicate with your Iterable account. To obtain your API keys, follow these steps:

1. Log in to your Iterable account.

2. Navigate to "Integrations" in the left-hand menu.

3. Click on "API Keys" and generate a new API key if you don't have one already.

4. Copy the generated API key as you will need it in the next steps.

Step 3: Configure Hightouch

1. Log in to your Hightouch account or sign up for a new account at https://hightouch.io/.

2. Once logged in, navigate to the "Destinations" tab.

3. Click on "Add Destination" and select "Iterable" from the list of available destinations.

4. Enter a name for your Iterable destination and paste the API key you obtained in Step 2.

5. Click on "Save" to save the configuration.

Step 4: Map Data from Hightouch to Iterable

1. In Hightouch, navigate to the "Mappings" tab.

2. Click on "Add Mapping" to create a new mapping.

3. Select the source data from Hightouch that you want to sync to Iterable. This could be customer attributes, events, or any other relevant data.

4. Map the selected source data to the corresponding fields in Iterable. For example, if you are syncing customer attributes, map them to the appropriate user fields in Iterable.

5. Save the mapping configuration.

Step 5: Sync Data from Hightouch to Iterable

1. In Hightouch, navigate to the "Syncs" tab.

2. Click on "Add Sync" to create a new sync.

3. Select the mapping you created in Step 4.

4. Configure the sync settings, such as the frequency of sync, filters, and any other relevant options.

5. Save the sync configuration.

Step 6: Test the Integration

1. Trigger a sync manually in Hightouch to test the integration.

2. Verify that the data from Hightouch is successfully synced to Iterable.

3. Check your Iterable account to ensure that the synced data is available and accurate.

Congratulations! You have successfully integrated Hightouch with Iterable. Your data from Hightouch will now be synced to Iterable, allowing you to leverage this data in your marketing campaigns and create highly personalized experiences for your customers.

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